Client
Café Brazooka
Sector
Food & Drink
Disciplines
Packaging
Design
The ‘Full Brazilian’ coffee experience.
Café Brazooka is a sub-brand of the Brazilian Churrasco restaurant Brazooka which was designed by Propella. As the name suggest, it sells roasted single-origin Brazilian coffee through Brazooka restaurants and purpose built cafés.
Challenge
Align the design of the café with the Brazooka brand strategy and design personality.
Solution
We use of our bespoke Brazooka font and vibrant colour to create a simple and flexible café logotype which can be applied across environments and packaging.
Outcome
The coffee was successfully merchandised within the restaurants, and has expanded to speciality stores, and selected supermarkets.
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“
Café Brazooka gave us an authentic platform to sell our coffee.”
Alan Win
Founding Partner
Café Brazooka
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