Actify IT
Branding the ‘A’ players of specialist IT recruitment.
Actify are specialist recruitment consultants who find the very best IT candidates for clients. As a new business, it was important to make the brand stand out in a saturated marketplace.
Challenge
The name ‘Actify’ conveys a sense of ‘taking action’. We had to challenge low-quality perceptions of IT recruiters and visualise a ‘salient IT resourcing business in Australia’ which encapsulated Actify’s approach with clients and candidates.
Solution
We created a modern and distinctive design which suggested the idea of highlighting great opportunities. The design was distinctive, contemporary, and flexible.
Outcome
We captured the essence of finding the IT ‘A’ players. The new brand quickly established Actify as a serious player in the industry with a unique and impactful identity.
“
The design gave us a clear advantage over our competitors, attracting top-tier clients and candidates.”
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